Fast, SEO-Friendly Websites That Convert

With professional marketing help, you can increase your reach, organic traffic, and revenue.

Storyteller Media is a Nova Scotia web design agency, and we can help you improve your online presence. This means more leads, revenue, and reach.

Custom Web Design

We create fast, SEO-friendly websites that convert.

If you want to sell more, reach more people, and generate more leads, we can help.

SEO Site Audit

Our custom 200-point site audit diagnoses problems with your site.

An SEO audit helps grow organic traffic, improve customer experience, and increase revenue.

SEO Consulting

We offer a suite of SEO services for small and medium-sized businesses.

Our SEO services include SEO audit implementation, site migrations, and content planning.


The Design Process

We follow the following steps in every new site design.

Step 1

Strategy Call

The first step to a new project is determining specific objectives for the site.

In a 30-minute Zoom call, we’ll determine needs and answer your questions.

Step 2

Design & Develop

Next, we’ll get to work creating some layouts and drafting site structure.

In this phase, you’ll prepare the text and images you want included on the site.

Step 3

Revise & Optimize

In this stage, we’ll present our draft design for your review. We’ll review any adjustments.

Once approved, we’ll optimize the site for speed, SEO, and user experience.

Step 4

Go Live

With the site approved and optimized, it’s time to go live.

We’ll transfer the site to your hosting and make it live. Once launched, we’ll make the final CRM and SEO integrations.

5 Pillars of Site Design

We follow five pillars of site design. As you’ll notice, these are related and must be developed together. Each design pillar focuses on the specific site objectives.

Site Speed

Site speed is required for a site that converts well and ranks well in search. The majority of visitors won’t wait for a slow site to load.
We employ caching, minification, image optimization, and lazy loading to improve site speed. And we develop clean, light code for the fastest sites possible.

SEO

Organic search traffic is valuable for every business. Every site is created with search engines in mind. This includes technical, on-page, off-page, schema, and metadata. Plus, every site is integrated with Google Search Console, Google Analytics, and Bing Webmasters Tools.

UX

While speed is a factor, it is just a small part of the user experience. We build with logical navigational and contextual links, readable font (size and color), and no content shift.
Every site is designed with mobile-first experience in mind.

Appearance

While often the first detail that comes to mind, site appearance must be chosen with other factors in mind.
Images, videos, pricing tables, and other site features must be carefully chosen and designed.

Updateability

Many sites are beautifully designed but can be almost impossible to update. We build sites that can be updated and changed by your staff or other developers. We know that you don’t want to call us every time something needs to be updated or added. We follow best practices for layout and design, making it easily updatable.

To accomplish these goals, we are careful when choosing the tech stack that your site is built on.

We always build as lightly as possible, avoiding needless plugins and custom code that don’t contribute directly to the site objective. We avoid excessive plugins, resource-heavy widgets, sliders, and features.

Other factors affecting site design include security, user intent, content plans, and site architecture.

Learn About Web Design in Nova Scotia

About Us

We Are a Results-Focused Design Agency

Our approach is unique from other agencies. We focus on leads, conversion, and revenue instead of meaningless rankings.

Storyteller Media is owned and operated by Bryan and Dena Haines. And we’ve been in SEO since 2007.

Storyteller Media is a Canadian digital marketing and publishing company in Antigonish, Nova Scotia.

We can help you start, build, and grow your online presence. We build fast sites that convert. And we can help improve your SEO and grow search engine traffic.

bryan and dena haines

Here’s some background of our experience:

  • We have managed content and SEO for numerous companies, from local businesses to international brands.
  • As creators, we operate several large content brands (tech and travel).
  • Bryan worked as an online business journalist for a New York Times property.

Web Design Nova Scotia: Digital Marketing for Nova Scotians

Our Services

Increasing Site Traffic and Earnings

Storyteller Media builds and grows profitable websites.

  • Build: We build fast, SEO-friendly websites.
  • Grow: We optimize sites for search engines and user experience.

Website Migrations

WordPress is the most versatile CMS for site building and traffic. But many sites begin on other platforms.

We can migrate your Wix, Joomla, Squarespace, Drupal or any other platform to WordPress.

web design nova scotia
Peggy’s Cove Lighthouse, Nova Scotia

Our Location

We are in Antigonish, a beautiful university town on Nova Scotia’s Northumberland shore.

Here’s how to get in touch.

Web Design Nova Scotia / Storyteller Media
PO Box 20023
Antigonish, NS B2G 0E2 Canada

Who is Bryan Haines?

Bryan is an SEO and online marketer in Antigonish, Nova Scotia.

He is a partner at Storyteller Media, a company he runs with his wife, Dena. Storyteller Media is an SEO and design agency in Nova Scotia, Canada.

Bryan has been doing SEO since 2007, with his first online business – a promotional products company based in the Annapolis Valley. He also covered online business and SEO for a New York Times property for four years.

Bryan and Dena also managed content and SEO for numerous companies – from local businesses to international brands.

Bryan and Dena are long-time creators, operating several large authority brands, including in tech and travel. Their content reaches about 300,000 monthly readers. Connect with Bryan and Dena.

Storyteller Media is a local Nova Scotia web design agency that can help to optimize your website for search engines.

13 SEO Factors to Monitor

SEO involves many factors, including:

  1. Content Quality
  2. Site Speed
  3. Links: Internal, external, inbound, navigational and contextual
  4. Traffic Trends
  5. Target Keywords
  6. User Intent
  7. Tech Stack
  8. Security
  9. EEAT: Experience, Expertise, Authoritativeness, and Trustworthiness
  10. Metadata and Schema
  11. Site Architecture
  12. Site Usability
  13. Indexability

The first step in improving your site’s SEO is to have an SEO audit. A thorough audit identifies problem areas and opportunities for growth.

Nova Scotia Web Design FAQs

Most custom websites will launch within 4 weeks of the initial strategy call.

Of course, there are factors affecting this timeline. The most significant factor is client response time. Delays in receiving approvals and site content may delay launch time.

Our current workload and project complexity also factor into the timeline. We’ll advise during the strategy call what our current timeline is.

Maybe. Depending on our current workload and your site requirements, we might be able to rush your project. Additional fees may apply.

We build all sites on WordPress.

And most sites are crafted with the Kadence theme. We are familiar with the majority of WordPress page builders and theme designers.

For sure. Once we complete your site design, you can create an unlimited number of pages. We build every site so site owners can create new pages and manage content on exisiting pages.

The page count in our design packages refers to the number of pages that we’ll create, optimize, and create navigation for.

Custom-built WordPress sites cost between $1400 and $3200 with our site design packages.

Of course, not all sites will fall within these ranges. Please contact us to get a proposal for your project.

Every site we build is optimized for search engines.

We optimize site structure, page speed, and on-page details so Google, Bing, and other search engines can easily crawl and then rank your site content.

We also offer ongoing SEO campaigns to grow your organic SEO traffic even more. We’ll create and optimize more content and build incoming links to help improve your rankings, lead generation, and sales.

Reach out to me at [email protected] or schedule a call and we’ll put the project in motion.

Absolutely. Upon final payment, we transfer full site ownership to you. You are free to manage, move, and host the site as you wish.

No, we don’t sell hosting services. We strongly believe that you should have full control of your website. With your own hosting account, you can hire any developer or designer to work on your site.

Ready to Increase Site Earnings?

To get started, visit Work With Us. Then select SEO audit, new site build, or SEO services on the order form.

After our strategy call, we’ll get to work growing your site traffic and earnings.